SEO for builders: how to get found by homeowners planning a renovation (with data from three London SERPs)
On the SERP for "builders london" a directory carousel, a three-card local pack with 4-18 reviews and five directories share…
SEO
What Is Generative Engine Optimization (GEO)?
Digital marketing keeps changing, and search is changing with it. Keeping up with new developments is no longer optional if…
How to Do SEO for Adult and Dating Websites
The adult industry is a slice of the market that generates a huge amount of traffic, and you need to…
SEO statistics: which numbers hold for the UK (and which don't)
SEO statistics are the numbers that describe how people search and what happens to websites inside the search results. They…
Keyword research: how to do it in 2026 starting from the data you already have
Keyword research is the work of finding out which words people use to search for what you sell. A 5-step…
Dental SEO: how a practice gets found on Google (and why 480 reviews can be enough)
On the "dentist manchester" SERP three Google profiles with 480 to 1,300 reviews lead, and on "dental implants cost uk"…
Google Ads for dentists: CPCs, structure and minimum budget (an enquiry costs £101 in Bristol, £164 in Leeds)
A click on "dentist manchester" costs £6.37 and an appointment request around £127. How to structure a dental practice account,…
What is SEO: definition, how it works and what it delivers
SEO is the work that makes a page findable on Google without paying for the position. How it works, UK…
Automotive SEO for garages, tyre shops and car dealers
Autotrader is searched 5,000,000 times a month in the UK. The domain autotrader.co.uk ranks for 300,946 keywords, 65,766 of them…
How to Build a B2B SEO Strategy That Attracts Organic Leads
Where do you start when building a B2B SEO strategy? First you need to understand the real difference between planning…
How to build a B2B website that wins new target customers
A website is essential for improving conversions and building solid relationships with customers. But what should a website for a…