Why does ChatGPT recommend my competitors? A test on 41 B2B recommendations
ChatGPT recommends your competitors when, for the buyer's exact question, it finds one of their pages that answers it better…
Tool
ChatGPT
Guides and deep dives on ChatGPT: 5 articles.
ChatGPT traffic in Google Analytics 4: where to find it and what it misses (our own data)
GA4's AI Assistant channel counts ChatGPT traffic, but not all of it: 90 days of visilay.com data, a regex for…
ChatGPT Ads: how advertising on ChatGPT works, now live in the UK
ChatGPT ads went live in the UK in June 2026, the first European market. How they work, who sees them,…
How to rank on ChatGPT: what it actually cites (a test on 6 Italian queries)
To rank on ChatGPT, your pages must be reachable by its web search (OAI-SearchBot not blocked, site well indexed on…
ChatGPT SEO: How to Rank in ChatGPT (and Use It for SEO)
Key takeaways With the rise of ChatGPT, you probably want to benefit from it as other businesses do. That means…
Not sure where to start?
Let us look together at how people find you on Google and in AI answers today, and which channel to start with.